🎯 July 2026 Focus!

RSVP for the next LIVE calls then read below for what we are focusing on together this month👇🏼

 

Upcoming LIVE Group Coaching Call Schedule

 

 

July 1st  2026 @ 10:15 A.M. PST

🎯 July Targeted Focus LIVE Training | Reactivation Mastery: How to Bring Back the Patients Who Drifted Off

 

A quick note before we dive in 👇

Originally, all of this lived inside one big reactivation training. But catching a patient before they drift and bringing one back after they already have are two completely different skill sets... with two completely different energies. So each one gets its own focused session.

This is Part 2 → the comeback, with plenty of time to role-play the calls live so they feel natural the next time you pick up the phone. (Part 1 was catching the drift before it happens. Missed it? The replay is available in your video vault.)

 

When a patient falls off, we write them off. We decide they are gone. But they are not. They already met you. Already met the doctor. Already believe in chiropractic. They just... fell off. Maybe it was money. Maybe timing. Maybe life got loud.

And that is exactly what makes them gold → the connection is already there. You are not starting from zero.

 

So why do so many of them go quiet? Why do they leave us on read, or ghost the office completely? Because the message missed them. It felt generic. This month, we fix that. We go deep on the exact words that get a patient to actually respond → the text, the voicemail, the email, and the first phone call. Not spammy. Not pushy. Personal and warm, the way a real human who cares would say it.

 

Inside this working Zoom call, we will:

✅ Build your "Green Book" → the simple system so no patient ever falls through the cracks again

✅ Write the TEXT that gets a ghosting patient to finally respond

✅ Leave the VOICEMAIL that actually gets listened to (and returned)

✅ Send the EMAIL that reopens the conversation without feeling pushy

✅ Make the PHONE CALL that feels like a warm check-in, not a sales pitch

✅ Remember the step most of us skip → asking who ELSE in their life needs care, so they recommit AND refer

✅ Optional role play at the end so you can practice it all live

 

📝 Homework (do this BEFORE the call):

Pull a quick list of 5 to 10 patients who fell off in the last several months. Those are the patients we are going to bring back together.

 

👩🏼‍💻 How to Join Live:

This group call will be on ZOOM, at the time of the call go to this link: https://us06web.zoom.us/j/83478193708?pwd=bvtvRG2daEpWK0ra5Jca6LMaNfZLTY.1

🔑 If it asks for a password its: connect

📱 On Your Phone? Download the Zoom app ahead of time so you can join easily from anywhere.

📷 Camera ON highly encouraged, you don't need to show up perfect, just show up.

📥 If you can't make it live, Replay, Slides and Supporting resources will be available after the call by the end of the day in your Video or C3 Vault.

  

A patient who fell off is not a lost patient. Most of the time, they are one warm conversation away from coming home.

 

Let's go bring them back.

 

-Miranda | Your Connected Chiropractic Assistant Coach

 

 

📧 Submit your coaching questions by the 1st Tuesday  @ 7PM PST
👉 Post inside the Coaching Q&A Space or email: Miranda@califecoaching.com

RSVP Here

 

July 15th  2026 @ 12:15 PST

🗺️ July M.A.P. Session: Prep for August Referral Conversations that feel Natural, Connected & Fun!

 

🗺️ M.A.P. sessions are your Monthly Action Plans, where we prep for next month BEFORE it begins.

 

We lock in team targets, refine monthly specific referral language, audit marketing, and get supper clear on exactly what to say, prep, and lead so the upcoming month feels natural, connected, intentional & above all else, FUN!

 

I'll release the specific focus & theme of this month’s M.A.P. Session soon, but definitely RSVP now to make sure you don’t miss it.

 

Inside every M.A.P. Session, you’ll receive:

 

✅ A preview of next month’s referral direction and seasonal opportunities
✅ Specific, ready-to-use referral conversation scripting
✅ Marketing and patient touchpoint audits and fine-tuning
✅ Real office examples and leadership coaching
✅ Open share time for wins and creative ideas
✅ Optional role-play so you can practice live, or leave with clear homework to implement confidently

 

If you ran anything in August before, or you have ideas brewing, bring them. Even if it didn't work the way you hoped last time... we refine together. That is the whole point of this room.

 

Roleplay at the end is optional. Want to practice your wording in real time? I am here for it. Rather observe and take notes? That works too. Either way, you will leave with clear language and a plan.

 

This is not about doing more. It is about feeling calm and ahead.

When your words are connected, your patients feel it. When your prep is intentional, your confidence changes everything.

 

👩🏼‍💻 How to Join Live:

This group call will be on ZOOM, at the time of the call go to this link: https://us06web.zoom.us/j/86714058917?pwd=PjQ0hnJeL6XIwbNF3ZYJ2Ej7kd8FZK.1

🔑 If it asks for a password its: map

📱 On Your Phone? Download the Zoom app ahead of time so you can join easily from anywhere.

📷 Camera ON highly encouraged, you don't need to show up perfect, just show up.

📥 If you can't make it live, Replay, Slides and Supporting resources will be available after the call by the end of the day in your Video or C3 Vault

 

August connection does not happen by accident. It happens when you say it, prep it, and share it with intention.

 

Let’s Grow🌱

-Miranda | Your Connected Chiropractic Assistant Coach

 

 

📧 Submit your coaching questions by the 3rd  Tuesday  @ 7PM PST
👉 Post inside the Coaching Q&A Space or email: Miranda@califecoaching.com

 

RSVP Here
🌟 VIP Clients → Click HERE to schedule your 1:1 Call
🌎 NEW Community Members → Click HERE to schedule your Welcome Onboarding Call
🌟 VIP Clients → Click HERE to schedule your Team Target Call

July Marketing In Office & Social Media Ideas:  

Please note - You can add on my Social Media Course & new weekly trending Social Media "Done for You" Templates, Captions & Prompts (that I create specifically for Chiropractic Offices to get engagement and new patients from Social Media) to your monthly membership for $57/month. Text me direct to gain access & upgrade (408) 893-3005 -Miranda

   
🇺🇸 National Postal Worker Day – July 1
💡 Sample – How to use:
Spotlight the physical demands postal workers face - walking, lifting, repetitive motion, and posture strain. Encourage patients to refer someone they know in that field for a spinal or posture check.
🗣️ Sample – What to say:
“Do you know a mail carrier or delivery worker?
They’re on their feet all day, carrying heavy loads in the heat, cold, and everything in between.
If someone comes to mind, let's take care of them this week and give their back and shoulders the support they deserve.”

 

🎆 July 4th – Independence Day (U.S.)
💡 Sample – How to use:
Create a wellness freedom campaign: “Freedom from pain. Freedom to live fully.” Highlight how chiropractic care supports a free-flowing nervous system and independent living at every age.
🗣️ Sample – What to say:
"Independence isn’t just about a country - it’s about living free in your own body. Free from pain. Free to move. Free to enjoy summer without holding back."
 
🏃‍♀️ July – Juvenile Arthritis Awareness Month
💡 Sample – How to use:
Educate on how chiropractic care helps support healthy joints, mobility, and inflammation reduction - even for children. Offer free spinal checks for kids with joint complaints.
🗣️ Sample – What to say:
"If your child is complaining of joint pain or stiffness, don’t ignore it. Their spine and nervous system might be the missing piece to help their body feel safe and move well again."
 
💼 July – Mid-Year Reset
💡 Sample – How to use:
Use July as a natural check-in point: halfway through the year is a perfect time to revisit goals and realign health priorities. Offer a “Mid-Year Reset Check” for current patients + family.
🗣️ Sample – What to say:
"Can you believe we’re halfway through the year? This is the perfect time to reset, realign, and refocus your health. If you’ve fallen off your routine or your body’s been whispering - now’s the time to listen."
 
🏅 July 20–26 – National Youth Sports Week
💡 Sample – How to use:
Promote spinal and nervous system checks for kids in summer sports. Highlight how chiropractic care supports injury prevention, performance, and growing bodies.
🗣️ Sample – What to say:
"Got a young athlete in the house? Their spine goes through a lot. Let’s keep them strong, safe, and in the game with regular checks and care designed just for growing bodies."
 
☀️ July – Summer Sports & Activities
💡 Sample – How to use:
Post about common summer-related misalignments: paddleboarding, hiking, beach chairs, gardening, golf, or long drives. Offer mini summer wellness checks.
🗣️ Sample – What to say:
"Whether you’re paddleboarding or pulling weeds - summer takes a toll. Let’s keep your spine tuned so you can keep playing, pain-free."
 
🧒🏽 July – Back-to-School Prep (Early Bird!)
💡 Sample – How to use:
July is a perfect early opportunity to begin planting seeds for back-to-school spinal checks. Great time to catch scoliosis, backpack strain, or posture issues.
🗣️ Sample – What to say:
"Don’t wait until the first day of school. Get ahead now and let’s make sure your child’s spine and nervous system are ready for a strong school year."
 
👩🏽‍🦱 July – UV Safety Month / Skin & Nerve Awareness
💡 Sample – How to use:
Create a parallel conversation about protecting your skin and protecting your nerves - both matter for long-term health.
🗣️ Sample – What to say:
"We’re quick to protect our skin from the sun, but what about the system underneath? Your nervous system deserves that same protection and support."
 
🗣️ Bonus July Internal Referral Seed:
💡 Sample – How to use:
Invite parents to bring their kids in for summer checks before the back-to-school rush.
🗣️ Sample – What to say (for Chiropractic Assistants to use):
"Summer’s a great time to get the whole family in. Have your kids been checked lately? Let’s get them aligned before the school chaos begins."

July 2026 🎉

Recent Wins & New Members & Target Reminder

Upload your 2026 Target Board!

 

🎯 Sharing is caring & everyone in this Community is here to support you in reaching your Goals. Go to the Target Board tab on the right for inspiration & to view others.

📆 Watch the 3 Day Activation Challenge training on Goal Boards (FYI - we call them 🎯Target Boards in here!) & Word of the Year by clicking 👉🏼HERE

 

Join Challenge!
Congratulations -
Standout Team last month:

MARIA AND MAGALI FROM DR. RASSEL'S OFFICE IN ESCONDIDO, CALIFORNIA 👏🏼

 

Okay, this one made me smile. While Maria was out of town, Magali held the fort down... and not just held it, she RAN it. The office didn't skip a beat.

And Maria? She came back and had her HIGHEST day of collections EVER. I'm not going to give you the number... but let's just say she was THIS close to beating my own record. 👀

THIS is what it looks like when a team has each other's backs. Magali stepping up, Maria stepping back in and going ALL IN. That's the energy right there. 🫶🏼

Welcome New Offices:

 

  •  Team Denton in Denton, Texas (Dr. Aurich, Dr. Kuehl, Jenni, Jackie, Nichole, Mariela, Christina, Mona, Baleigh, Onika & Shayla)

    Schuck Chiropractic in Oklahoma (Dr. Suze Freeman & Caitlin Chavez)

    Healthy Balance  (Dr. Stephanie Murphy & Nicole Nelson)

    Chiropractic First  in Campbell, CA (Dr. TJ Gudilin, Nataly & Lili)

    Dr. Tricia Marquez's office  (Dr. Tricia Marquez, Melanie & Tracy)

    Team Revive  in  Illinois (Dr. Hyunjung Lee & Jasmin)

    Innate Family Chiropractic in Washington (Dr. Ashley Antonoff & Alexis)

    Integrative Chiropractic (Dr. Fisk, Nikki & Heather)

       
Welcome New Hires:

 

  •  Abby from Well Balanced Chiropractic in Folsom, California

  • Syxx from Dr. Scott Baker's office in Spartanburg, South Carolina
  • Natalie from Dr. Gucciardo's in New York
  • Kris  from Dr. Troyer's office in Iowa
  • Megan and Sydney from Golden Family Chiropractic  in North Carolina

     

Handy Resources

These are inside the Video Resource Vault + Call reply tab on the left.  -Miranda

Frequently Asked Questions

Upgrade to 1:1 Coaching

To add on 1:1 private coaching with me, use this link to set up a No Charge Consult Call to go over upgrade Opportunities. I only have a few 1:1 Coaching spots still open.

Book here: https://calendly.com/miranda-califecoaching/30min

Support

If you can't find the answer to your questions in the FAQ's above - email me at miranda@califecoaching.com

Tell me what you think

I'd love to hear what you think about the Community & how I can improve it. Feel free to pop in a testimonial, review, or thoughts on where I can improve! Your feedback only helps this community grow-Miranda

Email me direct at miranda@califecoaching.com