🎯 August 2026 Focus!

RSVP for the next LIVE calls then read below for what we are focusing on together this month👇🏼

 

Upcoming LIVE Group Coaching Call Schedule

 

 

August 5th  2026 @ 10:15 A.M. PST

🎯 August Targeted Focus LIVE Training | Reactivation Mastery: How to Bring Back the Patients Who Drifted Off

 

A quick note before we dive in 👇

Originally, all of this lived inside one big reactivation training. But catching a patient before they drift and bringing one back after they already have are two completely different skill sets... with two completely different energies. So each one gets its own focused session.

This is Part 2 → the comeback, with plenty of time to role-play the calls live so they feel natural the next time you pick up the phone. (Part 1 was catching the drift before it happens. Missed it? The replay is available in your video vault.)

 

When a patient falls off, we write them off. We decide they are gone. But they are not. They already met you. Already met the doctor. Already believe in chiropractic. They just... fell off. Maybe it was money. Maybe timing. Maybe life got loud.

And that is exactly what makes them gold → the connection is already there. You are not starting from zero.

 

So why do so many of them go quiet? Why do they leave us on read, or ghost the office completely? Because the message missed them. It felt generic. This month, we fix that. We go deep on the exact words that get a patient to actually respond → the text, the voicemail, the email, and the first phone call. Not spammy. Not pushy. Personal and warm, the way a real human who cares would say it.

 

Inside this working Zoom call, we will:

✅ Build your "Green Book" → the simple system so no patient ever falls through the cracks again

✅ Write the TEXT that gets a ghosting patient to finally respond

✅ Leave the VOICEMAIL that actually gets listened to (and returned)

✅ Send the EMAIL that reopens the conversation without feeling pushy

✅ Make the PHONE CALL that feels like a warm check-in, not a sales pitch

✅ Remember the step most of us skip → asking who ELSE in their life needs care, so they recommit AND refer

✅ Optional role play at the end so you can practice it all live

 

📝 Homework (do this BEFORE the call):

Pull a quick list of 5 to 10 patients who fell off in the last several months. Those are the patients we are going to bring back together.

 

👩🏼‍💻 How to Join Live:

This group call will be on ZOOM, at the time of the call go to this link: https://us06web.zoom.us/j/83478193708?pwd=bvtvRG2daEpWK0ra5Jca6LMaNfZLTY.1

🔑 If it asks for a password its: connect

📱 On Your Phone? Download the Zoom app ahead of time so you can join easily from anywhere.

📷 Camera ON highly encouraged, you don't need to show up perfect, just show up.

📥 If you can't make it live, Replay, Slides and Supporting resources will be available after the call by the end of the day in your Video or C3 Vault.

  

A patient who fell off is not a lost patient. Most of the time, they are one warm conversation away from coming home.

 

Let's go bring them back.

 

-Miranda | Your Connected Chiropractic Assistant Coach

 

 

📧 Submit your coaching questions by the 1st Tuesday  @ 7PM PST
👉 Post inside the Coaching Q&A Space or email: Miranda@califecoaching.com

RSVP Here

 

August 19th  2026 @ 12:15 PST

🗺️ August M.A.P. Session: Prep for September Referral Conversations that feel Natural, Connected & Fun!

 

🗺️ M.A.P. sessions are your Monthly Action Plans, where we prep for next month BEFORE it begins.

 

We lock in team targets, refine monthly specific referral language, audit marketing, and get supper clear on exactly what to say, prep, and lead so the upcoming month feels natural, connected, intentional & above all else, FUN!

 

I'll release the specific focus & theme of this month’s M.A.P. Session soon, but definitely RSVP now to make sure you don’t miss it.

 

Inside every M.A.P. Session, you’ll receive:

 

✅ A preview of next month’s referral direction and seasonal opportunities
✅ Specific, ready-to-use referral conversation scripting
✅ Marketing and patient touchpoint audits and fine-tuning
✅ Real office examples and leadership coaching
✅ Open share time for wins and creative ideas
✅ Optional role-play so you can practice live, or leave with clear homework to implement confidently

 

If you ran anything in August before, or you have ideas brewing, bring them. Even if it didn't work the way you hoped last time... we refine together. That is the whole point of this room.

 

Roleplay at the end is optional. Want to practice your wording in real time? I am here for it. Rather observe and take notes? That works too. Either way, you will leave with clear language and a plan.

 

This is not about doing more. It is about feeling calm and ahead.

When your words are connected, your patients feel it. When your prep is intentional, your confidence changes everything.

 

👩🏼‍💻 How to Join Live:

This group call will be on ZOOM, at the time of the call go to this link: https://us06web.zoom.us/j/86714058917?pwd=PjQ0hnJeL6XIwbNF3ZYJ2Ej7kd8FZK.1

🔑 If it asks for a password its: map

📱 On Your Phone? Download the Zoom app ahead of time so you can join easily from anywhere.

📷 Camera ON highly encouraged, you don't need to show up perfect, just show up.

📥 If you can't make it live, Replay, Slides and Supporting resources will be available after the call by the end of the day in your Video or C3 Vault

 

August connection does not happen by accident. It happens when you say it, prep it, and share it with intention.

 

Let’s Grow🌱

-Miranda | Your Connected Chiropractic Assistant Coach

 

 

📧 Submit your coaching questions by the 3rd  Tuesday  @ 7PM PST
👉 Post inside the Coaching Q&A Space or email: Miranda@califecoaching.com

 

RSVP Here
🌟 VIP Clients → Click HERE to schedule your 1:1 Call
🌎 NEW Community Members → Click HERE to schedule your Welcome Onboarding Call
🌟 VIP Clients → Click HERE to schedule your Team Target Call

August Marketing In Office & Social Media Ideas: 

Please note - You can add on my Social Media Course & new weekly trending Social Media "Done for You" Templates, Captions & Prompts (that I create specifically for Chiropractic Offices to get engagement and new patients from Social Media) to your monthly membership for $57/month. Text me direct to gain access & upgrade (408) 893-3005 -Miranda

 
🩺 National Wellness Month Kickoff → August 1
💡 Sample → How to use:
Kick off the month with an in-office wellness wall. Have patients write down one way chiropractic care has improved their daily life or energy, then post it for others to see.
🗣️ Sample → What to say:
“Wellness isn’t just the absence of sickness... it’s living fully, with energy, balance, and ease. How is chiropractic helping you feel more alive, [Name]?”
 
🇨🇦 Civic Holiday / August Long Weekend → August 3 (Canada only... also known as BC Day, Simcoe Day in Toronto, Heritage Day in Alberta, New Brunswick Day, Saskatchewan Day, Natal Day in Nova Scotia/PEI, and Terry Fox Day in Manitoba)
💡 Sample → How to use:
For your Canadian offices, use the long weekend as a natural “get tuned up before you go” moment... long drives, hiking, and dock time all take a toll on the body.
🗣️ Sample → What to say:
“Long weekend coming up! Before you load the car and hit the highway (or the dock), let’s make sure your body is ready to enjoy it... not spend Tuesday recovering from it.”
 
🐱 International Cat Day → August 8
💡 Sample → How to use:
A lighter, fun engagement day. Ask patients to share a photo of their cat and use it to start an informal “cat parent” list... the same way you track dog parents for other celebrations.
🗣️ Sample → What to say:
“Cat people, this one’s for you 🐾 Drop a photo of your feline below... and remember, taking care of YOU is part of taking care of them too.”
 
🧒🏽 Back-to-School Month → August
💡 Sample → How to use:
July was the early seed. August is the push. Offer free backpack, posture, and scoliosis checks for kids and teens before the first bell rings, and consider running a backpack drive donating gently used backpacks to a local school along with a quick health talk.
🗣️ Sample → What to say:
“School’s almost back in session. Heavy backpacks and hours at a desk add up fast. Let’s check your child’s posture NOW... before it becomes a bigger problem later.”
 
🤝 Left-Handers Day → August 13
💡 Sample → How to use:
Post a fun “Lefty Life” fact sheet or IG story about how left-handers often carry unique spinal stress in a right-handed world.
🗣️ Sample → What to say:
“Left-handers adapt every single day, and sometimes their body feels it first. Ever notice where YOU carry the most tension?”
 
🌿 National Relaxation Day → August 15
💡 Sample → How to use:
Post a calming Reel or create a Relaxation Tip Card (deep breathing, hydration, adjustment = reset) and leave it at the check-in/out counter.
🗣️ Sample → What to say:
“True relaxation isn’t zoning out... it’s letting your body actually reset. Chiropractic helps you relax at the level that matters most: your nervous system.”
 
✈️ National Aviation Day → August 19
💡 Sample → How to use:
Tie it to late-summer travel. Long flights, cramped seats, and heavy carry-ons all add up... offer a “post-travel tune-up” for anyone with a flight coming up.
🗣️ Sample → What to say:
“However you’re getting where you’re going this month, your spine is doing the work too. Got a flight coming up? Let’s get you adjusted before AND after.”
 
👵🏼 National Senior Citizens Day → August 21
💡 Sample → How to use:
Partner with a local senior center, church group, or assisted living community to offer free balance and mobility checks and share simple wellness education... building relationships beyond your office walls.
🗣️ Sample → What to say:
“Today we’re celebrating our seniors! Is there someone in your life... a parent, grandparent, or neighbor... who could use a little extra support to stay active and strong?”
 
🐕 National Dog Day → August 26
💡 Sample → How to use:
Celebrate patients who are dog parents. Have a board or social post where patients can share photos of their dogs, and use it to keep an informal list of dog moms and dads to reference during other celebrations.
🗣️ Sample → What to say:
“Self-care isn’t selfish... it’s how you show up stronger for everything and everyone you love. Your adjustment today is part of that.”
 
✊🏼 Women’s Equality Day → August 26 (U.S. only)
💡 Sample → How to use:
A quiet nod, not a heavy history lesson. Spotlight the women on your team or in your patient base who show up strong for everyone else, and remind them to take care of themselves too.
🗣️ Sample → What to say:
“To every woman who takes care of everyone but herself... today’s a reminder that YOUR body deserves that same care. Let’s get you in.”
 
🗣️ Bonus August Internal Referral Seed:
💡 Sample → How to use:
Use the back-to-school rush as a natural referral moment. Invite parents to bring the whole family in before the chaos hits.
🗣️ Sample → What to say (for Chiropractic Assistants to use):
“Summer’s almost over... let’s get the whole family checked before the school year chaos begins. Anyone come to mind who needs this?”

August 2026 🎉

Recent Wins & New Members & Target Reminder

Upload your 2026 Target Board!

 

🎯 Sharing is caring & everyone in this Community is here to support you in reaching your Goals. Go to the Target Board tab on the right for inspiration & to view others.

📆 Watch the 3 Day Activation Challenge training on Goal Boards (FYI - we call them 🎯Target Boards in here!) & Word of the Year by clicking 👉🏼HERE

 

Join Challenge!
Congratulations -
Standout Team last month:

MARIA AND MAGALI FROM DR. RASSEL'S OFFICE IN ESCONDIDO, CALIFORNIA 👏🏼

 

Okay, this one made me smile. While Maria was out of town, Magali held the fort down... and not just held it, she RAN it. The office didn't skip a beat.

And Maria? She came back and had her HIGHEST day of collections EVER. I'm not going to give you the number... but let's just say she was THIS close to beating my own record. 👀

THIS is what it looks like when a team has each other's backs. Magali stepping up, Maria stepping back in and going ALL IN. That's the energy right there. 🫶🏼

Welcome New Offices:

 

  •  Team Denton in Denton, Texas (Dr. Aurich, Dr. Kuehl, Jenni, Jackie, Nichole, Mariela, Christina, Mona, Baleigh, Onika & Shayla)

    Schuck Chiropractic in Oklahoma (Dr. Suze Freeman & Caitlin Chavez)

    Healthy Balance  (Dr. Stephanie Murphy & Nicole Nelson)

    Chiropractic First  in Campbell, CA (Dr. TJ Gudilin, Nataly & Lili)

    Dr. Tricia Marquez's office  (Dr. Tricia Marquez, Melanie & Tracy)

    Team Revive  in  Illinois (Dr. Hyunjung Lee & Jasmin)

    Innate Family Chiropractic in Washington (Dr. Ashley Antonoff & Alexis)

    Integrative Chiropractic (Dr. Fisk, Nikki & Heather)

       
Welcome New Hires:

 

  •  Abby from Well Balanced Chiropractic in Folsom, California

  • Syxx from Dr. Scott Baker's office in Spartanburg, South Carolina
  • Natalie from Dr. Gucciardo's in New York
  • Kris  from Dr. Troyer's office in Iowa
  • Megan and Sydney from Golden Family Chiropractic  in North Carolina

     

Handy Resources

These are inside the Video Resource Vault + Call reply tab on the left.  -Miranda

Frequently Asked Questions

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To add on 1:1 private coaching with me, use this link to set up a No Charge Consult Call to go over upgrade Opportunities. I only have a few 1:1 Coaching spots still open.

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Support

If you can't find the answer to your questions in the FAQ's above - email me at miranda@califecoaching.com

Tell me what you think

I'd love to hear what you think about the Community & how I can improve it. Feel free to pop in a testimonial, review, or thoughts on where I can improve! Your feedback only helps this community grow-Miranda

Email me direct at miranda@califecoaching.com