🎯 May 2026 Focus!
RSVP for the next LIVE calls then read below for what we are focusing on together this month👇🏼
Upcoming LIVE Group Coaching Call Schedule
May 6th 2026 @ 10:15 A.M. PST
🎯 May Targeted Focus | Objection Reframing Mastery: What to Say When They Hesitate
🎯This month's laser focus is the 6-second window between a patient raising an objection... and you deciding what happens next.
"I need to think about it." "Let me talk to my spouse." "I can't really afford this right now."
You've heard every version of it. And here's the thing... 👇🏼
Every objection is coming from somewhere.
It's not random. It's not personal. It's a belief. A fear. A past experience. A story they're telling themselves in that exact moment.
And your job as the C.A. is NOT to argue with it. Your job is to hear it, ask one deeper question, reframe it, and lead them back to what we know they really need. 🫶🏼
This isn't objection handling. This is objection REFRAMING. And once you learn how to do it, the word "no" stops feeling like a door slamming... and starts feeling like an invitation.
✅ What we're covering:
🎯 The Hear → Clarify → Reframe → Lead pattern (our simple 4-step move for ANY objection)
🎯 Why "I don't have time" is almost NEVER about time... and how to reframe it
🎯 What to say when they pull the spouse card
🎯 Reframing "I can't afford this" into a real conversation about value and investment
🎯 How to ask ONE deeper question that reveals where the objection is really coming from
🎯 This is for ANY objection, not just financial → scheduling pushbacks, insurance questions, "let me check with my doctor," "I'm not sure this is for me"... all of it
🎯 Live Q&A workshop → bring ANY objection you've heard and we'll reframe it together
✍🏼 Your Homework (DO THIS BEFORE THE CALL):
I need you to bring REAL objections to this class.
Here's how 👇🏼
Post inside the Connected Community and tag me OR private message me...
The actual objections you've heard from patients recently.
It can be ANY objection. Financial. Scheduling. Insurance. "I need to think about it." "My spouse handles this." ALL of it.
Include whether I have permission to share them on the call, OR if you want them kept confidential. Either way works. We'll reframe them LIVE.
This is how we make this class actionable: Because when we reframe YOUR real objections from YOUR real patients... the language sticks in a way no generic example ever could. 🫶🏼
🏆 This session counts towards C3 Certification.
Because the difference between a great C.A. and a connected C.A....
Is how they respond to the word "no."
👩🏼💻 How to Join Live:
This group call will be on ZOOM, at the time of the call go to this link:
https://us06web.zoom.us/j/89047746743?pwd=g75QEwzT9bsXlEqdBx2a9CozbWQjhA.1
🔑 If it asks for a password its: connect
📱 On Your Phone? Download the Zoom app ahead of time so you can join easily from anywhere.
📷 Camera ON highly encouraged, you don't need to show up perfect, just show up.
📥 If you can't make it live, Replay, Slides and Supporting resources will be available after the call by the end of the day in your Video Vault.
🎯 One last thing...
An objection is never a close-the-door.
Every objection is an invitation to reframe.
Every conversation is a chance.
Show up on May 6th, and I promise you... the way you hear "I need to think about it" will never sound the same again.
-Miranda | Your Connected Chiropractic Assistant Coach
📧 Submit your coaching questions by the 1st Tuesday @ 7PM PST
👉 Post inside the Coaching Q&A Space or email: Miranda@chiropracticassistantcoach.com
May 20th 2026 @ 12:15 PST
🗺️ May M.A.P. Session: Prep For June Referral Conversations That Feel Natural, Connected & Fun!
🗺️ M.A.P. sessions are your Monthly Action Plans, where we prep for next month BEFORE it begins.
June brings a completely different kind of energy. Schedules start to shift. Families are busier. Travel picks up. Routines go out the window.
Most offices think June slows down. The offices that understand summer? They speed up.
Because bodies are asking for chiropractic more in June than almost any other season. Patients just don't realize it yet. That's YOUR team's job to connect the dots.
This LIVE group call is about preparing your language and fine-tuning your approach so June feels intentional, natural, and confident at the front desk.
Inside this working Zoom call, we will:
🗺️ Share specific June referral statements you can say naturally
🗺️ Map out key June moments you can turn into conversations
🗺️ Use Father's Day (June 21) as a referral-generating moment, not a promo
🗺️ Position your office around Juneteenth, the Summer Solstice, and National Safety Month
🗺️ Talk through why Men's Health Month is a massive untapped opportunity
🗺️ Share 4 specific summer body situations your patients will experience and the exact language to reframe each one
🗺️ Audit past ideas, flyers, promos, or events and refine them together
🗺️ Fine-tune wording so conversations feel connected, not salesy
🗺️ Open the floor for Q&A and completely optional roleplay at the end
🏆 This session counts toward C3 Certification
If you ran anything in June before, bring it. If you have ideas you've been thinking about, bring them. Even if you're unsure or it didn't work the way you hoped, we refine together.
Roleplay at the end will be optional. If you want to practice your wording in real time, I am here for that. If you would rather observe and take notes, that works too. You will still leave with clear language and homework to strengthen your delivery.
This is not about doing more. It is about feeling calm and ahead. When your words are connected, your patients feel it. When your preparation is intentional, your confidence changes.
👩🏼💻 How to Join Live: This group call will be on ZOOM, at the time of the call go to this link: https://us06web.zoom.us/j/87525390637?pwd=XI4aW8ZXHi6I70hhPi43in9Iu075I9.1
🔑 If it asks for a password its: MAP
📱 On Your Phone? Download the Zoom app ahead of time so you can join easily from anywhere.
📷 Camera ON highly encouraged, you don't need to show up perfect, just show up.
📥 If you can't make it live, Replay, Slides and Supporting resources will be available after the call by the end of the day in your Video Vault & C3 Course.
June connection does not happen by accident. It happens when you say it, prep it, and share it with intention.
Let's Grow🌱
- Miranda | Your Connected Chiropractic Assistant Coach
📧 Submit your coaching questions by the 3rd Tuesday @ 7PM PST
👉 Post inside the Coaching Q&A Space or email: Miranda@chiropracticassistantcoach.com
May Marketing In Office & Social Media Ideas:
Please note - You can add on my Social Media Course & new weekly trending Social Media "Done for You" Templates, Captions & Prompts (that I create specifically for Chiropractic Offices to get engagement and new patients from Social Media) to your monthly membership for $57/month. Text me direct to gain access & upgrade (408) 893-3005 -Miranda
📆 All of May: Mental Health Awareness Month
💡 How to Use In Office: Post one calming tip weekly. Keep the conversation simple and nervous system focused. Invite patients to think about who in their life feels overwhelmed or mentally exhausted.
🗣️ What to Say In Office: “Mental health isn’t just in your mind. It’s in your nervous system. When the spine is supported, the body regulates stress better. Who in your life feels like they’ve been carrying a lot lately?”
📸 What to Post: Short breathing exercise Reel or calming visual. Caption: “Mental health begins in the nervous system.”
📆 All of May: National Posture Month
💡 How to Use In Office: Run a simple Posture Check week. Do quick posture photos or visual demonstrations of text neck. Keep it educational and visual.
🗣️ What to Say In Office: “Posture is more than how you sit. It’s how you show up in life. We’re seeing more text neck than ever.” Tilt your head like looking at a phone. “Who do you know that’s always like this? That posture adds up fast.”
📸 What to Post: Before and after posture visual or quick tip graphic. Caption: “National Posture Month: small habits shape long term health.”
📆 All of May: Asthma Awareness Month
💡 How to Use In Office: Create a simple poster explaining how the spine connects to lung function. Keep it educational, not diagnostic.
🗣️ What to Say In Office: “Did you know the nerves between your spine and lungs play a role in breathing? When the nervous system is supported, the body breathes easier.”
📸 What to Post: Graphic showing spine and lungs connection. Caption: “Asthma Awareness Month: breathing begins with communication.”
📆 All of May: Military Appreciation Month
💡 How to Use In Office: Thank active duty members, veterans, and military families. Highlight how physical and emotional stress impacts the nervous system.
🗣️ What to Say In Office: “Service comes at a physical and emotional cost. If you know someone who has served, their body deserves support too.”
📸 What to Post: Respectful appreciation post. Caption: “Military Appreciation Month: honoring service, supporting recovery.”
📆 All of May: High Blood Pressure Education Month
💡 How to Use In Office: Set up a small display that explains how stress and nervous system regulation impact blood pressure. Keep it educational and preventative.
🗣️ What to Say In Office: “High blood pressure often has no symptoms. The nervous system plays a role in how your body manages stress and regulation. Consistency matters.”
📸 What to Post: Educational graphic. Caption: “High Blood Pressure Education Month: prevention starts early.”
📆 May 4: Star Wars Day
💡 How to Use In Office: Have fun with the concept of innate intelligence. Decorate lightly or post a playful reminder about the body’s built in healing power.
🗣️ What to Say In Office: “May the Fourth be with you.” Smile. “The same force that makes your heart beat and your body heal is what we’re protecting with every adjustment. Who do you know that isn’t fully tapping into theirs yet?”
📸 What to Post: Light themed office photo. Caption: “Protect the force within.”
📆 May 5: Teacher and Nurse Appreciation Day
💡 How to Use In Office: Place a small basket at the front desk with appreciation cards patients can hand to a teacher or nurse. Combine both groups into one gratitude moment.
🗣️ What to Say In Office: “Teachers and nurses give so much every day. Know one who could use a little extra support right now?”
📸 What to Post: Thank you graphic. Caption: “Appreciating those who care for others.”
📆 May 10: Mother’s Day
💡 How to Use In Office: Create a Strong Moms board. Invite patients to nominate a woman they admire for a complimentary consultation. Keep it heart centered.
🗣️ What to Say In Office: “This week is about celebrating women who show up for everyone else. Who’s a strong woman in your life that deserves a little extra support?”
📸 What to Post: Appreciation wall or team photo. Caption: “Strong moms build strong families.”
📆 May 25: Memorial Day
💡 How to Use In Office: Honor those who served. Offer a simple invitation for veterans or military families to receive a check up. Lead with gratitude, not promotion.
🗣️ What to Say In Office: “We’re grateful for those who have served. If you know a veteran or military family who could benefit from care, we’d be honored to support them.”
📸 What to Post: Simple respectful graphic. Caption: “Memorial Day: remembering and honoring.”
May 2026- Announced on Live Training 5/6/26
Handy Resources
These are inside the Video Resource Vault + Call reply tab on the left. -Miranda
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Email me direct at miranda@califecoaching.com